 5 Reasons Why Blogs Fail
Here is a proven fact: 95% of all blogs fail. This figure even includes those blogs which people set up as hobbies. Most of these blogs never develop a following, other than a few friends and family who may visit it in order to try and help out.
So why do so many blogs fail? Blogs fail for many reasons, but the following are some of the most common reasons:
Reason Why Blogs Fail #1: The Topics Aren’t Interesting
Most people aren’t interested in reading a blog which discusses the development of butterfly gardens. Most people want to read about current events in pop culture and politics. But not only do they want interesting topics, they also want to read an opinion on those topics that is fresh. They want a different opinion that does not match up with the same repeated mumbo jumbo the mainstream press offers.
Reason Why Blogs Fail #2: The Information is Offensive
The majority of people who read blogs possess an adequate amount of intelligence. What I mean by this is that they generally are not ignorant. Maintaining a blog that promotes hate or political views in opposition to democracy is not the best way to build a readership.
Reason Why Blogs Fail #3: The Writing is Poor
The art of writing is truly becoming extinct today. So much emphasis is put on technology and the spell checker that people don’t feel as if they need to be able to compose clean and concise sentences. However, this belief is wrong. If you can’t write, it will show. It will also deter people from ever visiting your blog again.
Reason Why Blogs Fail #4: There are no Links
Part of developing a readership is earning trust. One of the best ways to do this is to provide information in your blog that is factual and not fabricated. To avoid the potential of having people question the information within your blog, you should link to other credible Web Sites where the information can be verified. Newspapers are a great choice for doing this; especially the nationally recognized ones, such as the New York Times and the Los Angeles Times.
Reason Why Blogs Fail #5: People Give Up
It’s very easy for people to get discouraged and give up on their blog after only a few weeks. Most become discouraged when they realize that a strong readership is not developing as they had thought. However, blogs take time to develop and gain popularity. You should make sure and post new articles everyday in order to gain consistent readership. You also must understand that it takes time to develop a popular blog. It won’t happen in a week, or even two weeks. It may take as long as a year, so make sure and give your blog enough time to grow before giving up on it.
Developing a strong readership for your blog won’t be easy; however, if you dedicate yourself to it on a daily basis, and avoid the pitfalls mentioned above, your chances of success will be positive. Even if you never make money with your blog, you may find that if you can develop a strong readership, your blog may lead to other opportunities for you in life. That alone makes it worth not giving up on it.
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