 Adsense Money Making 101
Adsense is without doubt one of the most powerful tools in a website publisher’s arsenal when it comes to easy and free ways to monetize a website. If used correctly, it can generate a very nice ongoing income without very little work from your part. However if not used properly you are putting money on the table and not maximizing your income in a way you could be doing.
To start filling up your bank account with money from Adsense can be done very easily and quickly. You can see great results in very short time and all you need is traffic.
Some steps to get you going:
Write some, keyword rich, quality content articles. Lots of people are given the gift of being good with words and writing comes easy for them. If you are one of them you should write your articles your self to get them as unique and personal as possible. If you are not one of them, don’t despair. There are plenty of good “ghost writers” around that can write you good articles for 7-10$ an article. You can find them on places like Rentaghostwriter.com and many other outsourcing sites.
Actually there are three steps to consider before beginning to writing your articles to go along with your Adsense ads.
#1: Keyword Research. Find popular keywords, subjects or phrases. After doing so, select the ones which you think have the best appeal to people and the keywords the most people will be searching for. Optimize your articles for these articles and you will see more targeted people coming to your article and more people clicking on your Adsense ads. I suggest you use on of the free, or paid, tools out there to determine what are the best keywords to optimize for and which keywords are paying the most!
#2: Article Writing. Start writing unique content from scratch featuring the keywords you have chosen. Make you articles above 400 words, preferably 600-2500 words, and make sure they are free from spelling mistakes. Then make your keywords bold to make it easier for the search engines to know what your articles are really about.
#3: Website Quality Content. Building content rich quality sites takes time and can be pretty much work but in the long haul it will pay off. Incorporated Adsense ads into your site on places where people are likely to click on them and you could have some nice extra income – or even a full time income actually, if you are lucky.
#4: Positioning. Do the positioning of your ads carefully. It is of course to position your ads where surfers are most likely to click on them. To directly encourage clicking is a violation to the Google Adsense terms of service. However, there are plenty of ways to attract clicks without doing anything wrong. For instance by placing images above the ads people will often find them more appealing and studies shows that this generates more clicks. Another “hot spot” is the top left of your site. Research shows that this is the absolute best place to place your important links or ads.
Maybe you are think you are doing pretty well with adsense already and think that your click through rates and CPM figures are quite ok. However, there tons of techniques to generate more clicks. You could actually be doubling your earnings overnight. By knowing these techniques and using them to your advantage you can really maximize your earnings.
#5: Adsense Tracking. Lastly, Adsense has some really great tracking statistics at your disposal. These stats allow you to track your results across a number of sites and pages. Many webmasters never use these stats but you should! It is one extremely powerful tool to help you find out which ads are performing the best and which sites and pages generates the most cash. By analyzing your stats you can fine tune your Adsense ads and focus on the ones generating the most profit in your pocket, rather than the ones being ignored by the visitors.
#6: Banners and skyscrapers aren't as effective as they used to be - Ask the experts! Not going to paint it all pitch black, but basically banners are not pulling nearly as good as it did a few years ago. Today text ads are the way to go. So unless you already have tons of visitors you would better forget about banners and skyscrapers all together. Why? Simply because surfers generally ignore these kinds of ad formats as they are recognized as an advertisement and ads are rarely of any interest.
#7: Focus, Focus, Focus. As with all things, proper planning is essential for long terms success. You need to know your goals and how to achieve them. To Start Making Money With Adsense, you should keep focus on what you wanted to achieve and how you will get there. Couple a good plan with proper patience, take action, and success will come as a result.
Small adjustments to your Adsense ads and the pages they are displayed on can make huge changes to your income. Do not just ignore your site and your Adsense ads once they are set up. Make adjustments regularly to constantly increase your click through rates and maximizing your profits.
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Last edited by STAFF; 01-06-07 at 02:31 PM.
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